June 26, 2007Because
In our persuasive writing class, Barbara and I spoke about influential words. Here’s one of my favorites -
- Because
Research shows that even if the reason isn’t that great, the word “because” persuades.
A few weeks ago, my PowerPhrase was “because I care” as the subject line in an email that pointed out a typo. A reader sent another correction email with the subject line, “because I know you care.” There’s power in “because.”
2 Comments »
RSS feed for comments on this post.
| TrackBack URI
You can also bookmark
this on del.icio.us or check the cosmos
I love the video “A World of Truth”. Is the transcript (text) available from the video?
Comment by Lori — January 30, 2008 @ 7:59 am
Here you go:
A World of Truth
© 2008 Meryl Runion
Imagine a world where everyone says what they mean and means what they say, without being mean when they say it.
Imagine a world where, as a child, you could talk about anything.
Grown-ups took time to listen with you.
And when you were upset with someone they helped you find the words to talk about it.
Imagine a world where you always know where you stand…
because people tell you, clearly, kindly, directly.
And in this world your really can believe what you read in the paper.
You really can count on people to do what they say they will
And a verbal commitment is as good as a written contract
Imagine a world where people are less concerned with the size of your bank account…
And more concerned with your sincerity and trustworthiness.
And where you can talk openly about sensitive issues while others listen with calm interest to what you say.
In this world, leaders are accountable to the people they serve, people are accountable to each other and blame and judgment have been traded for accountability and acceptance.
Can you imagine this world? Then make it real.
Find the courage, wind the worlds
Never doubt that a small group of thoughtful committed citizens
“Never doubt that a small group of thoughtful, committed citizens can change the world. Indeed, it is the only thing that ever has.”
Margaret Mead
US anthropologist & popularizer of anthropology (1901 – 1978)
Comment by merylrunion — February 3, 2008 @ 10:15 pm