February 9, 2010@Wendy_Mack: hilarious employee made video about handwashing
Leadership expert Wendy Mack posted a composite video that hospital employees created about handwashing. What a great example of “crowdsourcing” and employee engagement! This is tapping into talent where we find it.
I bet that hand washing campaign was particularly effective! Mack writes,
Actively Engage Employees with Video Contests
Corporate communicators have been using video to share messages for decades. But in just the past year or two, more and more companies are recognizing that employees are more actively engaged when they create the video themselves. Here is a great example of this approach.
Hospital Video Contest: Washing Hands
Rather than creating a corporate Wash Your Hands campaign, one hospital asked employees to create and submit their own videos. Here’s a compilation of results:
Check it out here,
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